Bizness Apps Launches DIY Website Builder, Looks To Become A Full-Service Digital Marketing Suite For SMBs

Once upon a time, if you wanted your own website, you either had to speak fluent Internet, or write a large check to someone who did. However, thanks to the laundry list of companies and services that have sprouted over the last five years — like Weebly, Wix and Squarespace, to name a few — the barriers to building a snappy website have vanished. Today, website creators are free, and the only technical skill required is the ability to locate the Internet. Today, as smartphones flood the market, a similar story is unfolding in app development. With their customers going mobile, businesses are eager to do the same. A bevy of services emerged to meet the growing demand, offering businesses a quick and easy way to create their apps for iOS, Android and beyond. Bizness Apps launched in 2010 to do just that, providing companies with a low-cost way to build their own mobile apps and website without needing to know how to code. But with so many options for DIY site builders, both mobile and desktop, these services have to differentiate themselves from the competition if they’re going to stand out — and survive. As a result, many choose to specialize, offering the same basic features as everyone else, while focusing on adding more features and value around, say, social networking, flier creation or shopping. Like SnapPages, to differentiate itself in this crowded market, Bizness Apps developed a white-label program to allow both companies and businesses to build mobile apps for their existing clients or SMBs in their local area. Shortly thereafter, the startup added a CRM platform to help its white-label resellers sell apps and websites to startups and other SMBs, and today Bizness Apps is adding the last piece of the puzzle. In a platform play that aims to round out its self-service development suite and sees it moving into the realm of the Weeblys, Wixes and Squarespaces of the world, the startup is today launching its own drag-and-drop, DIY website builder, called Bizness Web. The website creation service will allow SMBs to quickly design and publish a fully-functional website for desktop, smartphones and tablets in under 10 minutes, says founder and CEO Andrew Gazdecki — regardless of technical skill. In an effort to provide businesses with a feature set that’s comparable to its competitors, the website builder will offer a library of hundreds of templates, designed

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